Burro Magazine
Milan Urban Media
Context
Burro is a Milan-based urban media uncovering unordinary spots and emerging trends. In just three years it grew into a cultural reference point, collaborating with brands like Ferrari and Liy Jo. This rapid growth called for a rebrand — scalable and distinctive identity.
challenge
The challenge was to design a system that feels fresh and on-trend, yet adaptable. The solution is a motion-led logo inspired by burro (butter), shaped through melting, ever-changing textures. A minimal typographic framework grounds the identity, providing consistency while allowing room for dynamic expression.
Result
Achieved visual consistency across all formats and a 35% increase in Instagram reach within two months. An updated press kit and website streamlined communication and improved the overall client experience.
Services
Brand Identity
Digital Design
Year
2025
Credits
Graphic Design
Darya Kotava
Evelina Kozlova